Terms and conditions

5. Consent Requirements

• 1.1 Standard Consent

  You must obtain valid, express consent from a recipient before sending any message (“opt-in”).

  Consent must be specific to your brand, your use, and the type of messages you will send. Blanket or transferred consent (e.g., purchased lists) is not valid.

  You must retain proof of consent (such as a signed form, digital opt-in record, or timestamp).

  If you do not message a recipient within a reasonable time after receiving consent, you must reconfirm consent before sending your first message.

  1.2 Alternative Consent

  Consent may also be obtained in the following circumstances:

  Individual-Initiated Contact: If an individual messages you first, you may reply to that conversation only. Additional communication requires further consent.

  Prior Relationship: You may message an individual if:

  They provided you with their phone number,

  They took an action that triggered the communication (e.g., booking, purchase, or alert setup), and

  They have not opted out.
  Acceptable examples include receipts, appointment reminders, delivery updates, OTPs, or service confirmations. Marketing content is not allowed under this category.

  1.3 Ongoing Messaging

  For recurring or periodic messages, you must:

  Provide a clear opt-out mechanism (e.g., “Reply STOP to unsubscribe”).

  Respect user preferences regarding frequency.

  Periodically reconfirm consent, as required by local regulations or industry best practices.

  2. Sender Identification

  Every message must clearly identify you as the sender (the entity that collected consent), except in follow-up messages within an active conversation.

  3. Opt-out Requirements

  The first message you send must include standard opt-out instructions (e.g., “Reply END to unsubscribe” or industry-standard alternatives such as STOP, STOPALL, UNSUBSCRIBE, QUIT).

  Users must be able to revoke consent at any time by replying with a valid opt-out keyword.

  After an opt-out, you may send a single confirmation message, but no further communications unless the user re-subscribes.

  4. Prohibited Content

  You may not use the Services to send or promote content that includes or relates to:

  Spam or Unsolicited Messaging

  Commercial promotions, advertising, or announcements without valid consent.

  Purchased or rented contact lists.

  Illegal, Harmful, or Fraudulent Activity

  Unlawful content or activity that violates the rights of others.

  Fraudulent goods, services, or promotions.

  “Get-rich-quick” schemes, ponzi or pyramid schemes, or misleading investment opportunities.

  High-risk financial services (e.g., payday loans, cryptocurrency, third-party auto/mortgage loans).

  Third-party lead generation services.

  Debt collection or forgiveness services (including consolidation or credit repair).

  Restricted substances (e.g., cannabis, CBD, or prescription drugs not available over-the-counter).

  Gambling.

  “SHAFT” categories: Sex, Hate, Alcohol, Firearms, Tobacco (including vaping).

  Phishing, pharming, or other malicious activity.

  Infringing Content

  Content that infringes intellectual property or proprietary rights.

  Offensive or Abusive Content

  Harassing, defamatory, obscene, invasive, or otherwise objectionable material.

  Harmful Content or Technology

  Viruses, malware, spyware, or other content intended to damage or intercept systems or data.

  Evasive Content

  Content designed to bypass filtering or detection mechanisms, including misspellings and non-standard opt-out language.

  5. Prohibited Messaging Practices

  Message Abuse: No use of bots, spam systems, falsified headers, false identities, or misleading sender information.

  Snowshoeing: No spreading similar or identical messages across multiple numbers to evade detection.

  URL Shorteners: Do not use shared public link shorteners (e.g., Bitly, TinyURL). Use a dedicated domain instead.

  6. Payment Services Restrictions

  If you use Textiful Payment Services, you may not process payments for prohibited industries or activities as defined in the Textiful Payment Service Terms.

  7. Reverse Engineering & Security

  You may not:

  Modify, reverse engineer, decompile, or attempt to extract source code or non-public APIs.

  Circumvent security measures or rate limits.

  Remove proprietary notices.

  8. Scope of Use & Fair Use

  All Services (including Bulk Messaging, Automations, Bulk Uploads, and the Textiful API) are subject to scope-of-use limits defined in your Subscription Documentation and/or at https://www.textiful.co/pricing/
  .

  Services labeled “unlimited” are intended for normal business use only. Excessive or abnormal use may result in suspension.

  9. Monitoring & Enforcement

  Textiful reserves the right, but not the obligation, to monitor communications and investigate violations of this Policy.

  Textiful may suspend, restrict, or terminate accounts, remove content, or disable access if violations are found.

  Suspected unlawful activity may be reported to law enforcement, regulators, or other authorities, and may include disclosure of customer information.

  10. Reporting Violations

  If you become aware of any violation of this Policy, you must immediately notify Textiful at hello@textiful.co
  and provide reasonable assistance in resolving the issue.